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Thursday 5 December 2013

Accor prepares for a blockbuster Melbourne summer


With ticket sales nearing 20,000 less than month after opening, the hugely popular Designing 007: Fifty Years of Bond Style at Melbourne Museum marks the beginning of a blockbuster line up of events this summer in Melbourne.

Bond L-R Maree Martin, Marketing Manager of Melb Museum, David Bain Marketing Manager Sofitel Melb & Shirley Lin - low res
Accor’s Shirley Lin joined Maree Martin, Marketing Manager of Melbourne Museum (pictured far left) and David Bain, Marketing Manager Sofitel Melbourne to celebrate Accor’s partnership with Designing 007: Fifty Years of Bond Style.
As the exhibition’s official accommodation partner, Accor is predicting an influx of leisure guests over the summer months with The Ashes this month, 2014 Australian Open Grand Slam in January and the White Night in February.

Accor’s Regional Director of Marketing for VIC/TAS/SA, Shirley Lin said, “Melbourne will live up to its name as the events city this coming summer. We’ve already seen a great response to the popular Designing 007: Fifty Years of Bond Style and we expect this to only grow as more and more events come to life.”

Whether it is cultural events or sporting tournaments, Melbourne will have something for everyone to enjoy. Our partnerships with arts institutions like Melbourne Museum allow us to create great reasons for leisure travellers to visit Melbourne over the summer and enjoy all that the destination has to offer.”

Accor’s Melbourne hotels are offering special Designing 007: Fifty Years of Bond Style exhibition accommodation and exhibition ticket packages priced from just $209. The package includes overnight accommodation, buffet breakfast for two and two VIP untimed tickets to the exhibition, which can be used at leisure.

The exhibition will showcase over 400 Bond archive items including Scaramanga’s Golden Gun from THE MAN WITH THE GOLDEN GUN, Oddjob’s steel-rimmed bowler hat and the proto-type of Rosa Klebb’s deadly flick-knife shoes worn in FROM RUSSIA WITH LOVE, Tee-Hee’s metal arm from LIVE AND LET DIE and Jaw’s fearsome teeth which first appeared in THE SPY WHO LOVED ME.

Melbourne will be the one and only Australian stop for Designing 007: Fifty Years of Bond Style, which looks at the design and style of the James Bond franchise and the craft behind the sets, the music, gadgets, vehicles, technology and fashion over the course of five decades. The exhibition is on now until 23 Feb 2014.

To book Accor Stay and See packages visit www.accorhotels.com



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